Online Courses in Business Administration: Concentration in Marketing & Sales
The Business Administration: Concentration in Marketing & Sales program emphasizes sales and marketing training that focuses on real, working-world problems and solutions. Westwood College Online offers a number of courses specifically geared for sales and marketing training, including Marketing Principles, Marketing Research, and International Sales & Marketing. Training software with interactive, multimedia technologies is used in our online classes, so your courses are engaging, challenging and interesting.
After completing the Business Administration: Concentration in Sales & Marketing program, students should be able to:
- Incorporate consumer behavior principles into marketing and sales practices.
- Research and create a Marketing Information System (MkiS) utilizing current technologies.
- Manipulate marketing information through software applications (Excel, Access, PowerPoint) and statistical analysis (SAS, SPSS, or Mini Tab).
- Demonstrate knowledge of e-commerce and Internet marketing and sales.
- Integrate information technology and its application to marketing and sales functions.
- Apply the marketing 5 P's - Product, Public, Price, Place, and Promotion - to marketing practices.
- Demonstrate knowledge of and skill in effective sales practices.
Westwood College Online offers the comprehensive and flexible education that can help you into the sales and marketing career you envision. With informed and experienced staff members, career-focused courses, and industry relevant technology available for all students, Westwood College Online has the complete educational package. Learn about market research, sales and business administration and more at your own convenience with Westwood College Online. For more information click here or call toll-free, 1.888.996.6546 today!
